2 hours per day for 5 and a half months.
315 hours of work.
That’s how long it took me to go from no idea to launching my product.
I know a lot you struggle with this…
You want to start a business and create freedom for yourself, but you feel like you don’t have enough time.
This is a limiting belief. It can be done. I did it, and you can too.
It takes a lot of sacrifice and focus.
But if you dedicate yourself to taking action and working on the most important things for 2 hardcore hours per day it can and will be yours.
In this post I’m going to tell you the rules I made and habits I built into myself that made me succeed.
Rule # 1 Stop consuming content that you do not need TODAY.
I suffered from content addiction. I used to be obsessed. I used to read every piece of information on productivity, passive income, hacks … And I didn’t need half of it. This is a problem. Any information you can not use today is a distraction. Once I realized this was a problem, I made a rule for myself. Only consume information I can use today, and only consume it from two or three sources. This keeps you focused. Implement this rule for yourself today.
Rule # 2 Commit to X Number of Hours of Action per Day
It doesn’t matter how many hours you spend or can commit to. What matters is that you stick to a plan and build it into a habit. For me, it was 2 hours of hard core action every morning. I also committed to 50 emails out a day when I was reaching out to the market. That got me to my idea in about a month. Chose what works for you and stick to it. Oh yeah, did I mention reading content is not action. Action is reaching out to your market, mocking up your solution, working on copy, hiring a developer, making calls, and making sales… You get the idea.
Rule # 3 Track Your Progress
Keeping track of your progress is critical. During idea extraction I kept track of the number of calls I made that were over 30 min. I tried to beat myself every week. Little things like this are super important. This is a marathon and its very hard. Tracking progress shows … progress and that will keep you going when shit gets tough… Cause it will.
Rule # 4 Don’t Do It Alone – Stay Accountable.
Doing this by yourself is really tough… Get someone you know that you can talk to about this process and review it with them on a regular basis. Share your goals with them and ask them to hold you accountable. You won’t want to let them down and will work harder for it.
Rule # 5 Awareness
Most of you are going to think this is ridiculous. Most of you will ignore this point. But it’d be a huge mistake. Being aware of my emotions is the single most important thing I’ve learned this year (and maybe ever). You are the only thing stopping you for achieving your goals. If you understand this and start to live it, you’re whole world changes. Everyday before you start your 2 hours of action, think about your most important task for the day and see if you feel any resistance there. If you do try to understand why and learn to reverse it.
Rule # 6 Know Your “Why”
So, why do you want to build a business? Why do you want to go through all this work? What are your goals and why do you REALLY want it? I keep a google doc of my direction that I review every single morning when I wake up. It keeps me focused and more importantly, it gets me through those tough days when things go wrong. Despite them, I keep trying.
Rule # 7 Play For Keeps
There needs to be some stake in this for you. For me, I decided this was it. It was the last time I was going to say “I’m going to start a business”. If I fail I’m just going to go back to the normal 9-5 and am not going to do this again. This created some more real motivation… I did NOT want that to happen and I worked 100X as hard because of it.
These are the rules that got me where I am over the last year.
I still live by them.
Hope they help you get where you want to go.
PS – What rules are you going to commit to? What are you willing to do to achieve your goals? Let me know in the comments…